As the U.S. wireless market matures, AT&T has pursued large acquisitions in order to grow and diversify revenue. First, with the DirecTV acquisition, AT&T aims to cross-sell video offerings with its wireless service in the hopes of reducing churn and extracting increased value out of its subscriber base through unique value propositions such as bundled offerings. Second, with the Time Warner (now known as WarnerMedia) acquisition, AT&T hopes vertical integration will provide both revenue synergies and cost efficiencies in content right negotiations.
The Department of Justice has filed an appeal against Judge Leon’s ruling to allow AT&T to acquire Time Warner (now known as WarnerMedia). When the merger was approved, AT&T agreed to keep WarnerMedia separate while the DOJ decided to appeal in order to avoid the DOJ filing for a stay that would have prevented the merger.
www.finstead.com/bit...preview-July-17-2018
The Department of Justice has filed an appeal against Judge Leon’s ruling to allow AT&T to acquire Time Warner (now known as WarnerMedia). When the merger was approved, AT&T agreed to keep WarnerMedia separate while the DOJ decided to appeal in order to avoid the DOJ filing for a stay that would have prevented the merger.
www.finstead.com/bit...preview-July-17-2018