Airbnb, the world-famous online platform for finding and renting private housing around the world, is launching its IPO on December 9. Since its inception, the platform has catered to over 825M customers.
Airbnb IPO: Key Facts
IPO Date: December 9
IPO Cap: USD 28B
Number of Post-IPO Shares: 596.39M
Shares for IPO: 51.90M
IPO Size: USD 2.44B
Starting Price: USD 44 to USD 50 per share
Target Price: USD 65 per share
Underwriters: Morgan Stanley and Goldman Sachs
Potential Market The company estimates its potential market at 3.4T, of which 1.80T accounts for short-term stay or rent. The core competition includes Booking Holdings (Booking.com, KAYAK, Priceline.com, and Agoda.com), Expedia Group (Expedia, Vrbo, HomeAway , Hotels.com, Orbitz, and Travelocity), Trip.com Group (Ctrip.com, Trip.com, Qunar, Tongcheng-eLong, and SkyScanner), Meituan Dianping, Fliggy (Alibaba) Despegar, MakeMyTrip, Marriott, Hilton , Accor, Wyndham, and InterContinental, among others.
Financial Figures In 2018, Airbnb's earnings increased by 43%, in 2019, 32%, while over the nine months of 2020, the earnings went down by 32% due to the pandemic. The EBIT margin reached -3% in 2017, 1% in 2018, -10% in 2019, and -19% over the nine months of 2020. The main reason for the rising spending and lower margin is the development cost growth: 16% of earnings in 2018 compared to 20% in 2019 and 27% over the nine months of 2020; the G&A reached 13% in 2018, 15% in 2019, and 17% in January to September 2020.
Forecast The upside potential may reach 30% of the starting price ($50). The FCFF model projects a net worth estimate of 39.064B, taking into account the conservative values. The target price is at $65 per share, with a 30% yield potential.
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